creative direction

〰️

art direction

〰️

creative direction 〰️ art direction 〰️

Total Solar Eclipse 2024

A community-driven campaign to raise awareness and engagement, building a cohesive brand for the Total Solar Eclipse in Indiana — spanning murals, a toolkit, and partner activations.

Marketing Audience Analysis

Audience analysis and persona development for Hamilton County Tourism’s marketing campaign planning — designed to guide content, messaging, and campaign strategy.

Staff Engagement & Workplace Culture Workshop

Creative direction + facilitation for an internal culture & engagement workshop.